News for LifeSecure Agents

Welcome to our agent blog!

Take a look around to find the latest news, insight and helpful information for LifeSecure agents.

 

 

For Agent Use Only. Not For Solicitation Purposes.

Introducing LifeSecure e-Delivery for Your Clients

We’re excited to bring you and your clients LifeSecure e-delivery – the fast, secure, and convenient way for policyholders to instantly access documents and notifications about their LifeSecure coverage.

When your clients enroll in e-delivery, they’ll get automated emails, text messages, or both, letting them know when new documents or notifications are available in their secure policyholder portal. Once they’re logged in, the newest documents will be instantly available at the top of the page. Currently e-delivery is limited to annual mailings that include privacy practices and long term care lapse designee notices. Over time it will be expanded to include additional documents and notifications.

For your clients, it means less paper and less waiting for the mail.

For us, it means quickly getting important information to your clients and reducing our overall environmental impact.

Encourage your clients to join our efforts to go paperless! Enrolling is easy and only takes a couple clicks – continue reading to learn how to help your clients sign-up for e-delivery starting next week.

New Applicants

All LifeSecure product applications have been updated to ask applicants to choose between receiving policy-related notifications and documents via paper delivery, email, text, or both email and text. If they select email and/or text, they will be required to provide consent for electronic delivery when completing their online application. If using paper applications with wet signatures, the Consent for Electronic Delivery form must be completed and submitted with the application.

Existing Policyholders

Existing policyholders can enroll in e-delivery and update their delivery preferences at any time in the policyholder portal. Within the portal, they can change their document delivery selection by clicking on Your Profile in the navigation menu and editing their Personal Information. They can also update their preferences by contacting LifeSecure Policyholder Support.

And some of your clients may be hearing from us soon! Staring this month, we’re reaching out to a select group of policyholders via text, email, and U.S. mail asking them to sign up for e-delivery. They’ll be able to enroll through a secure personal link in the text and email, or by scanning a QR code on the paper mailing.

If you have any questions, please contact our Agent Support team.

Sales Tip: Protect, Provide & Plan

An unexpected illness or injury often creates a number of questions for families that extend beyond health and recovery. Can they cover their deductible? Will they have to miss work and lose income? How much will follow-up care cost?

About one-third of Americans struggle to pay their medical bills – including those with health insurance – and 27 percent delay or skip getting the health care they need due to cost¹. Especially in the era of high deductible health plans, it’s important that your clients understand how LifeSecure's Accident and Critical Illness insurance can be paired with health coverage as important solutions to help protect, provide and plan.

• Protect their finances
• Provide for the unexpected
• Plan for the future

Accident Insurance	Critical Illness Insurance
Pays cash benefits based on actual medical expenses for covered injuries, regardless of any other insurance. Offsets medical deductibles, co-pays and other unexpected medical costs. Benefits for lost wages, transportation, child care, or anything else that helps during recovery.	A lump-sum benefit to provide financial support when it’s needed the most. Policyholders can use their benefits any way they want, from medical treatments to daily bills and living expenses – so that they can focus on recovery, not their finances. Provides confidence to pay bills, maintain their daily life, and protect a better tomorrow for their family.

 

Bundling these solutions can be an opportunity to provide a better value and create a win-win scenario for you and your clients.

Peace of mind during stressful times. With flexible financial support, LifeSecure's Accident and Critical Illness benefits can help bridge the gap between health insurance coverage and out-of-pocket expenses, especially for families with high deductibles and out-of-pocket maximums.

Pay less for overall coverage. Your clients can lower their health insurance premiums by confidently increasing their medical deductibles. Extending benefits with accident and/or critical illness coverage can provide cash when it’s needed most, to help offset deductibles and other out-of-pocket medical costs.

Earn more commissions. Create a new revenue stream with budget-friendly policies. For example: Sell just two policies a week and you could earn over $20,000 in annual commission*

Try mining your current business to find new prospects and talk to your clients about how they could benefit from extra protection. You might just find stronger sales opportunities, grow your business, and strengthen client loyalty.

 

* Note: Compensation will vary depending on actual commission level and policy premium

¹ Henry J. Kaiser Family Foundation, 2017

Are You Talking to Your Worksite Clients About Accident Insurance?

Even after years of growth as a workplace benefit, Accident Insurance remains an in-demand product with plenty of opportunity. In fact, it’s among the most popular benefits in terms of unmet demand – nearly one in four workers say accident protection is important to them but their employers don’t offer it*.

And at a time when more employers are building flexible packages designed to appeal across generations and provide employees with impactful support when it’s needed most, Accident Insurance can be a vital piece of their benefit strategy.

Here are a few of the product features that help make Accident Insurance our most popular worksite ancillary product:

• Cash benefits: as an accident medical expense (AME) product, benefit payouts are based on the actual medical expenses of treating an accidental injury – which can often provide higher benefit payouts than scheduled benefit plans
• Broad appeal: it offers flexible protection for people of just about any age, especially older adults and families with young children – which is critical with five generations in today’s workforce
• Guaranteed issue: coverage is always guaranteed issue (with no underwriting) for as few as three employees, with no employer contribution required
• Financial support that extends health protection: it provides cash benefits to complement health plans – including high-deductible plans – to help offset deductibles, copays and other unexpected out-of-pocket expenses.

See how our worksite Accident, Critical Illness and Hospital Indemnity insurance can work for you at a free webinar on Wednesday, May 22, at 2 p.m. ET. Or reach out to your Regional Sales Manager to discuss how LifeSecure’s solutions can uncover new opportunities with worksite clients of nearly any size.

* LIMRA, 2023 Benefits and Employee Attitude Tracker

LifeSecure does not accept claim documents submitted via email

As a reminder, LifeSecure does not accept any claim documents submitted via email to Claims, Agent Support, Policyholder Support or any other department.

The security of data and personal information is of the utmost importance to us. Like other carriers who follow these industry best practices, we believe submitting claims information via email creates an unnecessary security risk for you, your clients and LifeSecure.

Security standards

We set a high bar for our data security standards in order to protect our customers like you and your clients. Our internal systems, online portals, administrative procedures and policies, and more were all designed and implemented to uphold these high standards.

While we take great pride in our innovative technology platform that makes it easy for you to do business, we cannot relax our standards in any way and, in turn, compromise the trust that you and your clients place in us to protect PHI, PII and other sensitive information. Using our approved claims submission process is the best way to ensure end-to-end security.

Emails may put personal information at risk

Email messages are not as secure as most people think. In fact, many cybersecurity experts believe emails are vulnerable to security threats in every step of their journey, from sender to recipient. And that risk multiplies if one of the users sends an unencrypted email or uses a device infected with a virus or malware, or that has been compromised by a cybersecurity attack such as phishing. Since LifeSecure cannot confirm the security of an email coming from you or your clients, we cannot consider it an acceptable way of submitting sensitive claims data.

Best practices for submitting a claim

Claims documents should only be submitted to LifeSecure by U.S. mail, via our secure fax, or through the policyholder’s secure Personal Web Portal at www.YourLifeSecure.com.

Click here for full details on filing a claim for Accident, Critical Illness, Hospital Indemnity and Long Term Care insurance. These helpful instructions can also be shared with your clients.

We look forward to continuing to work together to keep claims data and all personal information safe and secure.

Product Alert: next-gen Hospital Indemnity insurance now available in new states

Great news! LifeSecure's next-gen Hospital Indemnity Insurance has landed in the individual and worksite markets in Idaho, New Hampshire, North Carolina and Vermont!

View our Product Availability Chart to see all states in which LifeSecure products are available. Scroll to the bottom of the email to register for a live webinar and learn more about these products.

Hospital Indemnity Insurance

We paired our trademark straightforward, yet flexible coverage with several new product enhancements that allow clients to customize their coverage to align with their health plan, including Medicare Advantage. The end result is a product that’s easy to sell and helps clients like yours extend their protection from out-of-pocket medical costs.

• Cash benefits for qualified inpatient and observation care – including admissions for mental health and nervous disorders*
• Rolling benefit periods of 3, 6, 10 or 21 days, which can reset throughout the year
• Daily Benefit Amounts up to $900
• Expanded guaranteed issue opportunities  
  • Individual: ages 64.5 through 66 
  • Worksite: $200 and $300 Daily Benefit Amounts
• Benefit-enhancing riders, including lump-sum hospital admission, outpatient surgery*, and rehab/SNF

Click here​​​​​ to view product details & sample monthly premiums.

Want to learn more? Join us at an upcoming webinar to learn more about selling Hospital Indemnity Insurance! Our sales team will provide a product overview, a rundown of key competitive advantages, and tips to help you sell.

 

* In ID: Benefits for observation care, mental health and nervous disorders, and the outpatient surgery rider are not available.

Considering Voluntary Worksite Sales? Here are Three Easy Steps to Get Started

LifeSecure is open for business at the worksite – and you should be too!

If you’ve never sold ancillary benefits in the worksite market, don’t let that stop you. Now is a great time to jump in and uncover new opportunities to grow your earning potential with our worksite Accident, Critical Illness and Hospital Indemnity insurance.

As our Regional Sales Managers can tell you, selling to 10 clients at a time is just as easy as selling to one. And your worksite leads may already be in your current book of business.

Get started in the worksite market today with three simple steps:

1. Ask to continue a conversation after making an ancillary health sale to a satisfied individual client. Or identify existing clients in your book of business who could provide a good referral, then reconnect with them.
2. Ask where they work – or even where their friends and family work – and if they think their colleagues would find Accident, Critical Illness and Hospital Indemnity insurance helpful. If they answer yes, ask for the right person to contact at their workplace or if they would be comfortable introducing you.
3. Connect with the employer to schedule a meeting and discuss how strengthening their benefit offerings with could help their organization and employees – then write more business!

It’s that easy – let us show you how! Contact your Regional Sales Manager to learn more.

Regulatory Update: Removal of Direct-Billing (Mail) Premium Payment Option and Updates to Paper Applications

Please carefully read the following updates regarding the removal of “Direct-Billing (Mail)” as a premium payment option and revisions to paper applications with wet signatures.

Removal of Direct-Billing (Mail) Premium Payment Option

LifeSecure will cease to offer “Direct-Billing (Mail)” as a premium payment option for applicants beginning on March 28, 2024.

Under the “Direct-Billing (Mail)” option, policyholders receive paper bills via USPS. After March 28, applicants will be able to choose between two efficient and customer-friendly premium payment options: electronic funds transfer (EFT) or automatic credit card.

Did you know? Policyholders who pay their LifeSecure premiums using an EFT tied to a bank account stay in force two times longer than policyholders who choose direct bill (mail) or credit card payments. And by staying in force longer, premiums paid using EFT help agents earn an average of 36% more in commissions.

Changes to Paper Applications We are updating all fillable paper application PDFs for Accident, Critical Illness and Hospital Indemnity/Hospital Recovery insurance to exclude the “Direct-Billing (Mail)” option in the Premium Payment Authorization section. These PDFs will be available for downloading/printing in your Agent Portal beginning 3/14/2024. Note: The new application PDFs include “NDB” in the footer of page 1 to indicate “No Direct-Billing.” If you use paper applications to obtain wet signatures from clients, please plan to destroy all blank hard copies and/or digital files of LifeSecure applications that were printed or downloaded on or before 3/27/2024. Note: LifeSecure will not accept applications with “Direct-Billing (Mail)” selected as the premium payment option on or after 3/28/24.

 

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For the States of GA, MD, NJ and VA: Updated Form Numbers on Revised Applications

Effective March 28, 2024, we are revising certain product applications in Georgia, Maryland, New Jersey, and Virginia (expected). The chart below includes current and future form numbers for four applications with required updates from the state Departments of Insurance.

Please plan to destroy all blank hard copies and/or digital files of LifeSecure applications that were printed or downloaded on or before 3/27/2024.

State

Product

CURRENT Form Numbers for submissions through 3/27/2024

NEW Form Numbers for submissions through 3/27/2024

Georgia	Accident	LS-AC3-0230 GA	LS-AC3-0230 GA 10/23
Maryland	Hospital Indemnity - Individual	LS-HI4-0284 MD	LS-HI4-0284 MD 10/23
Maryland	Hospital Indemnity - Worksite	LS-HI4-0283 MD	LS-HI4-0283 MD 10/23
New Jersey	Critical Illness	LS-CI-0201 NJ 04/22	LS-CI-0201 NJ 10/23
Virginia (expected)	Hospital Recovery - Individual	LS-HR-0284 VA	LS-HR-0284 VA 10/23
Virginia (expected)	Hospital Recovery - Worksite	LS-HR-0283 VA	LS-HR-0283 VA 10/23

 

 

Sales Tip: 24/7 Coverage

 

When LifeSecure receives feedback from agents about its Accident coverage, we often hear that policyholders and prospects like how cash benefits can be paid regardless of any other insurance. That means no coordination of benefits and a simpler claims experience.

But did you know that also includes workers compensation?

It’s what we like to refer to as 24/7 coverage. With LifeSecure’s Accident insurance, your clients have on-the-job and off-the-job coverage*. This is one of the many features that helps LifeSecure differentiate itself from the competition – and this can help you stand out to your clients.

For example, let’s say a policyholder suffers an accidental injury on the job. Workers compensation will be there to help cover any medical expenses and lost wages if they spend time away from work during recovery. But as you know, a variety of out-of-pocket expenses can quickly add up during recovery.

That’s where LifeSecure Accident Insurance steps in. It can pay benefits in addition to workers compensation to assist with things like child care, housekeeping, daily bills or whatever other out-of-pocket costs come up during recovery – and it’s up to the policyholder to decide how their cash benefits will be used. And as an accident medical expense product, cash benefits are based on actual medical costs needed to treat an accidental injury, which can often result in higher payouts than scheduled benefit plans.

For more information on some advantages of selling LifeSecure’s Personal Accident coverage, check out our 11 reasons why Personal Accident insurance may be right for you and your clients.

 

* Exclusions apply for some occupations - refer to the Outline of Coverage for details.

Guaranteed Issue Voluntary Solutions for Any Size Business

Employers want affordable guaranteed issue ancillary benefits. We’ve made it easier to deliver solutions.

Start growing your employer client base and earning potential with guaranteed issue enrollments! We recently reduced voluntary participation requirements for guaranteed issue Critical Illness and Hospital Indemnity enrollments to help you uncover more worksite market opportunities.

Thanks to our expanded rules, you can:

• Offer guaranteed issue Critical Illness or Hospital Indemnity enrollments to as few as 6 employees with no employer contribution required
• Offer any combination of guaranteed issue Accident, Critical Illness and Hospital Indemnity enrollments to as few as 6 employees with no employer contribution required

See the summary of guaranteed issue enrollment requirements below for more details.

By creating a more flexible enrollment solution for worksite groups, it’s easier than ever for more businesses to offer this important protection to employees. Don’t miss your chance to turn any size business into big business with LifeSecure!

Get in touch with your Regional Sales Manager with any questions and to discover why LifeSecure is an ideal fit for your employer clients. And if you're ready to sell, check out our Tools for Worksite Enrollments, a toolkit of helpful resources to create a successful end-to-end worksite sales and service experience for your clients and their employees

Guaranteed Issue Worksite Ancillary Rules

 

Businesses with 3 to 5 employees

• Accident: requires just three applications with or without an employer contribution
• Critical Illness and Hospital Indemnity*: 100% employer contribution and 100% participation required

Businesses with 6 or more employees

• Critical Illness and Hospital Indemnity: No employer contribution required; enrollment must be the greater of 4 applications or 10% participation
• Any combination of LifeSecure ancillary products: the combined product enrollment must be the greater of 6 total applications or 15% employee participation; no employer contribution required

Guaranteed issue worksite coverage, by product

• Accident Insurance: all coverage is guaranteed issue; requires just three applications with or without an employer contribution
• Critical Illness Insurance: $10,000 Benefit Amount
• Hospital Indemnity Insurance: $200 and $300 Daily Benefit Amounts

 

* CI & HI: Simplified Issue underwriting available down to three lives with or without employer contribution

New Mexico: Critical Illness and Hospital Recovery Insurance Sales are Reinstated

Effective immediately, LifeSecure has reinstated sales of our Critical Illness and Hospital Recovery insurance in New Mexico.

Like many carriers, at the end of 2023 we announced the suspension of our individual and worksite Accident, Critical Illness and Hospital Recovery products in New Mexico following the implementation of new state regulations and product requirements impacting all supplemental health carriers.

State officials recently extended the deadline to comply with the new rules, and as a result:

• Our valuable Critical Illness and Hospital Recovery products are available once again to our distribution partners and their clients in New Mexico
  
  
• We plan to bring both offerings into compliance and launch updated products in the New Mexico individual and worksite markets later this year
  
  
• Sales of Accident Insurance remain suspended as of Jan. 1, 2024. The recent extension does not apply, as new state rules only allow indemnity-based accident products in New Mexico. Our Accident Insurance offers accident medical expense (AME) coverage, which pays benefits based on actual medical costs needed to treat an accidental injury.

We apologize for any inconvenience this may cause. Please contact your Regional Sales Manager or the LifeSecure Agent Support team with any questions. Thank you for your continued support of LifeSecure.